I tweeted a thought a few days ago , but since I’m so religiously against the concept of tweetstorms, I decided to collect my thoughts and turn it into a blog post instead. It revolves around the concept of “company culture”, and why so many get the whole idea wrong. Disclaimer, as always: I’m speaking solely for myself here.
Every company in the world likes to talk about their company culture. It doesn’t matter whether you’re IBM or Airbnb, culture is consistently listed as a major piece of what makes a company, right up next to its product. Too often, though, culture is simply added as a bullet point on a list of cool things about that company, as if having a ping-pong table and 20% time merely checks the box on that particular aspect of building something amazing. Continue reading →